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Conference on 'Segmentation of donors'
In what way do you segment your (potential) donordatabase? Based on what? How do you optimalize personalization of communication?
More information about the speakers and their presentations will be announced as soon as possible.
Presentation 1: Donor centred segmentation (Ilja De Coster, Fundraising & Data Strategist)
When we segment our donor base we do so often based on historic transaction data or fundraising channel. But is this really relevant for our donors themselves? In his presentation Ilja will share some other ways to segment donors based on what really matters for them. Yet the key goal of donor segmentation is simple: a communication as customised as possible to enhance donor retention.
Presentation 2: to be confirmed
Presentation 3: to be confirmedFrom 09.00 am to 12.30 pm.
@ Medecins du Monde, Kruidtuinstraat 75, 1210 Sint-Joost-ten-Node
Language (slides in English, speaking language in Dutch (and French)) -
Education session 'Donor Journeys'
Donor retention, donor journeys, integrated communications, persona’s and satisfaction surveys… Donor retention is a hot topic these days.
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Gratis verkennende sessie Expeditie De Wervers
Ga mee op Expeditie met De Wervers! Maak gratis kennis op de verkennende sessie op 19 september 2019 in Brussel. Met het inschrijven voor deze sessie ga je nog geen engagement aan om effectief deel te nemen aan de expeditie.
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FAB Conference on Major Donors and Legacies
Get to know more about reaching out to Major Donors and getting people to donate their Legacies.
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Education session 'Facebook Charitable Giving tools' (and other online tools)
Learn from experts and peers on how they use Facebook Charitable Giving tools and other online tools.
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FAB Conference on the relationship between commercial providers and fundraising organisations + General Assembly FAB
During this conference commercial providers and fundraising organisations will be talking about their reciprocal relationship. How to make good agreements and best communicate with each other and about the cooperation to the outside world.
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Education session 'Telemarketing' and 'Direct Mail'
During this education session you will be plunged into the experiences in telemarketing and direct mail by FAB partners Mindwize and DSC.
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Education session 'Data and metrics in fundraising'
During this day Ilja De Coster will take you through his secrets about data and metrics in fundraising.
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FAB Conference on the difference between Flanders and Wallonia in fundraising and donor behaviour
Listen to fundraisers sharing their experience and knowledge about the difference between Flanders and Wallonia in fundraising and donor behaviour.
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Education session 'Donor Journeys'
Donor retention, donor journeys, integrated communications, persona’s and satisfaction surveys…